How To Make a Successful Pitch Phone Call
Pitching your product or service over the phone can be a daunting prospect – how do you convey a great message in seconds? Using the following steps, you can make a successful pitch that accurately explains your product and grabs the attention of your target audience.
1. Research
Before you pick up the phone, make sure you know who you are speaking to and prepare the appropriate information. Research the individual or company you will be speaking to, so you can tailor your pitch. Depending on your product/service, figure out what key benefits would be of specific interest to them.
2. Prepare a Script
Creating a basic script can save time and ensure your pitch remains clear and concise. Outline all the key points you need to discuss and create a call structure.
3. Introduce Yourself
Start the call in the right way with a polite introduction. Give the person your full name and who you are calling from and ask how they are doing.
4. Highlight Your Points
When mentioning your key points, make sure to boldly emphasize the advantages and benefits. When explaining the value of your product/service, use phrases such as “You can…” and “You will…” as this shows how your solution will help them.
5. Offer a Summary
When winding up your pitch, be sure to summarize all the key points you have discussed. Ask if you have answered all of the person’s questions, and offer additional details if required.
6. Follow-Up
Schedule a follow-up call or email after the initial pitch to check in and build a stronger relationship.
7. Listen & Adapt
Above all, make sure that you listen attentively and actively adapt your message as you go. Asking questions and tailoring your pitch on a personal level can often make the difference between a successful pitch and one that is immediately forgotten.
By following these simple steps, you can create a successful pitch phone call that will grab the attention of your target audience and provide meaningful value!